Biolage Volume Bloom Shampoo gently cleanses fine hair, adding lightweight volume and shine without sacrificing moisture or softness. This volumizing formula, infused with micro-filtered soy protein and polymers, provides lift at the roots for a fuller, more voluminous look. Soy protein, rich in amino acids, helps retain moisture and prevent brittleness, preserving the natural softness and shine of fine hair. Meanwhile, the added polymers work to create lift and fullness from root to tip, enhancing the overall appearance of volume. Suitable for color-treated fine hair. Experience the difference a truly volumizing shampoo can make without compromising on moisture or softness.